LAYTON -- Close to 400 women spent Friday morning in the Layton Hills Mall parking lot ,waiting for the JCPenney doors to open.
JCPenney is home to the new Sephora store, one of the latest additions to the mall. Once the doors finally opened, close to 15 minutes before the usually scheduled time of 10 a.m., the women headed straight to the escalators that took them to the bottom floor where Sephora is located.
Shane Breeze, store manager at Sephora, said some of the eager customers arrived at the Layton Hills Mall at 5:30 a.m. to be one of the first to experience the new store.
Ben Hart, Layton's economic development specialist, said the addition is good for the mall and beneficial for the community as well.
"Sephora is a high-end cosmetics line, so this is something we're fortunate to have in the Layton Hills Mall. It will attract people to JCPenney and the mall in general," Hart said.
Sephora, which sells cosmetics, skin care and fragrance lines for women and men, is found in close to 270 JCPenney stores. The addition is not the only change JCPenney is experiencing this week: The store will hold a ribbon-cutting ceremony this morning to celebrate the newly remodeled interior. Crews began the renovation in June.
"To have JCPenney feel confident about the market and their sales to do the renovation to the store is exciting," said Gaylen Spencer, Layton Hills Mall general manager. "The new renovations and the new Sephora will significantly increase and drive more traffic to the mall."
Spencer said that the improvements to JCPenney and the Sephora, which came two weeks after Dick's Sporting Goods opened on the other end of the mall, are beneficial in more ways than just customers.
"Every one of these additions improve the chances for the mall to attract national tenants," Spencer said.
The mall has more changes on the way.
Deseret Book has announced plans to be out of the mall by the end of the year, moving to the southeast corner of Main Street and Hill Field Road. Spencer said the mall is still looking for a tenant for the space.
The mall plans to build two restaurants in the parking lot near Dick's Sporting Goods. No further details have been made public.