Five Wives Vodka will sponsor Boise Music Festival

Tuesday , March 18, 2014 - 1:29 PM


BOISE, Idaho -- Ogden's Own Distillery owners say overwhelming community support has caused them to reconsider pulling out of the Boise Music Festival even though Five Wives Vodka won't likely be available for purchase in Idaho.

"We are absolutely humbled by the support of the people in our neighboring state," said Steve Conlin, partner and vice president of marketing for Ogden's Own Distillery. "We've sold so many T-shirts to Idaho residents that we think it is only fair to give those proceeds back in sponsorship dollars."

More than 1,000 "Free the Five Wives" T-shirts were sold during the past three days and sales continue at a brisk pace, the company said. It will use the proceeds from Idaho sales of the shirts to sponsor the music festival at the level they had originally committed.

"We feel bad that we can't get the shirts out fast enough," Conlin said.

Despite the fact that Five Wives Vodka won't celebrate its entry into the Idaho market at the event, Underground Herbal Spirit, the company's other product will be there.

Conlin also said the company spoke with its legal council Friday morning and is considering options regarding the Idaho's disallowing of special orders of Five Wives Vodka. A decision regarding the next step is expect the first of next week.

"Honestly, we're getting a little tired of the description of our product that is being given by the state of Idaho and it is apparent that many people don't agree with Jeff Anderson," Conlin said. "We're a high-quality product at a great price. I'd like to see his tasting credentials to determine we're average. Our customers disagree."

The company is receiving a number of requests for online purchase. Due to many state laws, the company cannot ship directly, but is hoping to have an online distributor available in 26 states early next week.

Five Wives Vodka is made with Wasatch mountain spring water in Utah. It is distributed in Utah, Wyoming and will be added to Missouri and Texas within the next 30 days.

Ogden's Own Distillery is a micro-distillery located in Ogden, Utah. It is Ogden's first licensed distillery since the 1800s. Its first product, Underground Herbal Spirit, captures the feeling of the rowdy, early days of Ogden. Underground Herbal Spirit won a "Double Gold" award at the 2010 San Francisco World Spirits Competition.


)2012 The Idaho Statesman (Boise, Idaho)

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