Lessons from the Coffee House

For better service, see things from the customer’s perspective

As business owners and operators, it’s easy to get caught up in our own agenda, in our own “this is how we do things” cycle. It is important to have a system and to follow it, but it is equally important to take a step back and analyze that system and process from the customer’s perspective.

Do not be afraid to toot your own horn, engage customers

As a rule of thumb, people are generally a bit shy about advertising their skill sets. Certainly, there are those folks that talk about themselves nonstop and drive us all crazy, but for the most part, as individuals we are self-conscious of appearing self-absorbed and arrogant. And that’s generally a good thing — humility and humbleness are qualities we all seek in those we form relationships with and otherwise engage with. With businesses, however, it’s different.

Learn how to manage time effectively, efficiently

In my last column I discussed time tracking. Today I want to talk about time management, which sounds similar, but is entirely different.

Kim Bowsher

Businesses need to track their time as accurately as possible

As a store owner, you wouldn’t let a person take something off your shelf and walk out the door without paying for it. Anyone witnessing such an incident would consider this a theft, and if such an event were to occur and a police report filed, the business owner might be able to recoup some of the loss, either from insurance or as a deduction on taxes.

Plan for the future to have a better business today

I was meeting with a business owner to discuss business structure and changes that could be made to achieve more success going forward. The owner was frustrated. Even though they were passionate about what they were doing the service they provided, and the quality and care that went in to creating their product, people just weren’t getting it. They launched their own business more than five years ago, but even now they aren’t profiting enough to leave their “real job,” which they are now working on a part-time basis.

Good customer service is a matter of communication

So many times as we progress in our chosen profession and become more knowledgeable in our field, we pick up words and phrases that are specific to our industry.

Reexamine the outside to get customers inside

We all know we’re not supposed to judge a book by its cover, but we all do it on a regular basis.

‘That’s not my job’ attitudes should not be tolerated

Saying things like, “That’s not my job,” when a manager, supervisor or coworker requests help on tasks and projects, should be a guaranteed route to the unemployment line.

Learn to give and receive criticism constructively

You did this wrong. You made a mistake here. You should have done this.

Change can’t be bought, take the risk and create it

I see this a lot — businesses that hire a coach or other third party to come in and “fix things.” They meet with these experts for a few months, their process is analyzed, their day-to-day flow critiqued and, at the end, the coach gives feedback and suggestions for improvement — areas that could flow better, ways to be more profitable, things that could be cut altogether. They are also shown the possibilities that exist if they can learn to manage the process and how it directly affects the bottom line.

Businesses owners must avoid sabotaging themselves

Say you run a manufacturing company, manage a coffee shop or own a printing company. You may assume you are in the business of producing lattes or of marketing materials.

Don’t leave it at the door, keep the humanity

Leave it at the door. We’ve all heard, and possibly even said, that before. We don’t need your drama, family problems or political opinions here at work. We don’t want to care about you as a human being. We just want you to show up on time and do your job. Don’t think. Just do what is required of you.

Businesses need problem solvers and improvement seekers

Being at the same job for 20 years is not necessarily an accomplishment. Punching in, doing what you’re supposed to for years on end — that’s not success. That’s easy. Easy because it’s the safe route. You have a job and you do it mildly well. Don’t seek out attention, don’t get in trouble.

Businesses need to take time to learn how to manage the process

Walk into a Starbucks and take a mental note — is the condiment bar clean, are the trash cans overflowing, is the pastry case stocked with foods appropriate to the time of day?

Advertisement
  +

Recent Comments

Latest Blogs

Blogging the Rambler
Herbert, who hates all things fed, demands more fed...
By: Charles Trentelman

Thursday, March 28, 2013 - 3:58pm

The Political Surf
Idea that righteous parents can save wayward children...
By: Doug Gibson

Monday, May 20, 2013 - 11:57am

Me, myself... as mommy
Time to get my post-baby butt back to the gym
By: MeganSanders

Tuesday, May 14, 2013 - 12:13am

Why Are You Crying?
Legislative marriage counselors
By: Mark Shenefelt

Tuesday, February 26, 2013 - 4:37pm

Standard-Examiner Sports Blogs
Weber State, Ogden City to honor “special guest” from...
By: Roy Burton

Wednesday, May 1, 2013 - 12:37pm

Latest Tweets