×
×
homepage logo

Ask Dr. Steve: How artificial intelligence is making social media more addictive and damaging (Part 2)

By Steven Szykula, PhD and Jason Sadora, CMHC - Special to the Standard-Examiner | May 2, 2026

Photo supplied

Steven A. Szykula

If social media was already affecting mental health, artificial intelligence has accelerated the damage. AI doesn’t just show you content–it learns what captures your attention, what triggers your emotions, and what keeps you scrolling. Then it optimizes relentlessly for engagement, regardless of the cost to your wellbeing.

Beyond algorithmic manipulation, AI now generates the content itself. Filters that reshape faces and bodies set impossible standards. Deepfakes blur reality. AI-generated influencers promote products while posing as real people. The line between authentic and artificial has become nearly invisible.

Understanding how AI amplifies social media’s harms helps explain why these platforms feel increasingly difficult to resist — and increasingly damaging when you don’t.

Understanding the Issue

Q: How do AI algorithms affect what I see?

A: Algorithms track everything — what you pause on, what you skip, what makes you angry, what makes you sad. They learn that outrage and anxiety keep you engaged longer than contentment. Your feed is engineered to provoke emotional reactions that hold attention, not to make you feel good.

Q: Why does social media feel so addictive now?

A: AI has optimized addiction. Variable reward schedules — sometimes you get likes, sometimes you don’t — mirror slot machine psychology. Notification timing is engineered for maximum pull. Content is personalized to your specific psychological vulnerabilities. You’re not lacking willpower; you’re fighting systems designed by thousands of engineers to capture attention.

Q: How are AI filters affecting body image?

A: Filters now automatically slim faces, enlarge eyes, smooth skin, and reshape bodies in real-time. Users — especially young women — see these altered versions as “normal” and their actual faces as flawed. Some develop “Snapchat dysmorphia,” seeking plastic surgery to look like their filtered selves.

Q: What are AI-generated influencers?

A: Completely artificial “people” created by AI, with millions of followers who may not realize they’re not real. They promote products, set beauty standards, and accumulate engagement — all while being literally impossible to look like because they don’t exist. Comparison to AI-generated perfection is comparison to fiction.

Q: How does AI-generated content spread misinformation?

A: AI can now create convincing fake images, videos, and audio. “News” events that never happened. People saying things they never said. As this technology improves, distinguishing real from fake becomes nearly impossible without technical tools. Trust erodes when anything could be fabricated.

Q: Are children and teens especially vulnerable?

A: Yes. Developing brains are more susceptible to addiction mechanics. Identity formation during adolescence makes comparison especially damaging. Young people have less experience distinguishing authentic from artificial. And platforms specifically design features targeting youth engagement.

Q: What can parents do?

A: Delay smartphone access as long as feasible. Use parental controls but also have ongoing conversations about what they’re experiencing online. Model healthy technology use yourself. Create phone-free times and spaces. Stay curious about their digital world rather than just restrictive.

Q: How do I protect myself from AI manipulation?

A: Recognize you’re being manipulated — awareness helps. Disable notifications. Set app timers. Unfollow accounts that make you feel worse. Remember that everything is optimized to hold your attention, not serve your interests. Take regular breaks to reset your tolerance for slower, real-world engagement.

Closing

AI has transformed social media from a communication tool into an attention-extraction machine. The platforms know you better than you know yourself — your insecurities, your triggers, your vulnerabilities — and they use that knowledge to keep you engaged regardless of the psychological cost.

This isn’t a call to abandon technology but to approach it with clear eyes. The game is rigged. Understanding that doesn’t make you immune, but it does help you make more conscious choices about where you spend your attention and how you protect your mental health.

Young people navigating this landscape need adult guidance, modeling, and sometimes intervention. They’re facing challenges no previous generation encountered, with brains still developing and identities still forming.

For those struggling with technology’s effects on mental health — compulsive use, damaged self-image, or difficulty engaging with the non-digital world — professional evaluation can help. Comprehensive Psychological Services (WeCanHelpOut.com) offers assessment for technology-related concerns and underlying conditions.

Starting at $4.32/week.

Subscribe Today